taking a closer look at my Sound Card:
~$ lspci | grep -i audio
00:14.2 Audio device: ATI Technologies Inc SBx00 Azalia (Intel HDA)
01:00.1 Audio device: ATI Technologies Inc R700 Audio Device [Radeon HD 4000 Series]
After a while of googling around, I came across this post on ubuntu forums
If you have the same sound card. (which is in most DV6, DV7 series of HP) This will probably be useful to you as well.
Briefly, you'll need to download, compile and install the alsa driver. and modify configuration of alsa-base.conf as follows:
wget -c ftp://ftp.alsa-project.org/pub/driver/alsa-driver-1.0.21.tar.bz2
wget -c ftp://ftp.alsa-project.org/pub/utils/alsa-utils-1.0.21.tar.bz2
wget -c ftp://ftp.alsa-project.org/pub/lib/alsa-lib-1.0.21.tar.bz2
tar xvf alsa-driver-1.0.21.tar.bz2
tar xvf alsa-lib-1.0.21.tar.bz2
tar xvf alsa-utils-1.0.21.tar.bz2
cd alsa-driver-1.0.21/
./configure --with-cards=hda-intel
make
sudo make install
cd ..
cd alsa-lib-1.0.21/
./configure
make
sudo make install
cd ..
cd alsa-utils-1.0.21/
./configure
make
sudo make install
Now append the following to /etc/modprobe.d/alsa-base.conf
options snd-hda-intel enable_msi=1
options snd-hda-intel model=dell-m4-2
Now restart your system and enjoy the drumbs of ubuntu start :)